Be… Smiley

Regular readers of this blog will no doubt remember my coverage of the smiley-face-sticker putter, who puts smiley-face stickers on things.

Recently, I noticed signs of a campaign designed to encourage East Villagers to… be something! And on First Avenue this past weekend, what do you suppose I saw?

This:

Be smiley.

Here's a close-up:

Close-up.

What better than "smiley" to be… in the East Village Today!

#eastvillage #besomething #firstavenue #signs #smileyfaces